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Picture source: www.mtv.com
The rock-band U2 recently released their new album; No Line in The Horizon. For die-hard U2 fans the album is now available at all major CD-stores nationwide. The album is also downloadable online at www.u2.com. The band’s front man – Paul Hewson a.k.a Bono and his wife, Ali Hewson had been actively involved in the ONE campaign, and are both committed to the fight against extreme poverty and preventable disease, particularly in Africa.
In 2005, the couple founded their own clothing brand EDUN. EDUN is a socially conscious clothing company directed at creating beautiful clothing while fostering sustainable employment in developing areas of the world, particularly Africa. Popular for their ONE.org t-shirts purposed at delivering the message to millions of people worldwide that together, we can help fight global disease and extreme poverty and bring fair trade and AIDS treatment to Africa. EDUN is constantly working towards using more organic materials in their initiation to foster a sustainable economy through fair-trade and to advocate and practice sustainable environment. In 2007, EDUN launched their LIVE brand to help foster trade in Africa through high-volume sales of blank t-shirts to the wholesale market. These t-shirts are made using 100% organic cotton, which is not only a responsible environmental solution but also provides a healthier working condition and market opportunity for farmers in Africa. From the fields where the cotton is picked, to the final printing process, all EDUN LIVE products are 100% African, from “grow to sew”. You can also shop responsibly now at www.edun.ie. EDUN LIVE t-shirts are available, either for wholesalers or individuals at www.edun-live.com.
Sources: www.edun.ie, www.u2.com and www.edun-live.com
